How Giering Metal Finishing Delivers Expert Customer Consultation

December 5, 2025

When it comes to metal finishing, one-size-fits-all simply doesn’t cut it. At Giering Metal Finishing, every project starts with one foundational element: a consultative approach tailored to your unique needs. Whether you're an OEM with deep engineering resources or a team seeking expert advice, our process is designed to help you make the most informed decisions—from finish selection to packaging.

What Does “Consultative” Mean at Giering?

George Giering, President and CEO of Giering Metal Finishing, describes the company's process as deeply consultative and engineering-driven—two values that have shaped the company’s reputation for over 70 years. "We try to bring to the table anything we feel is missing from the whole equation," says Giering.



Clients often arrive with a clear idea of what they want—especially those in OEM manufacturing, aerospace, or automotive industries, where seasoned engineers are involved. But even then, the Giering team will assess the situation to ensure there are no gaps that could compromise performance, quality, or efficiency.

Engineering-Driven Finishing Sets Us Apart

Unlike many finishers, Giering Metal Finishing is led by a team of engineers who are directly involved in evaluating every part that comes through the door. This hands-on expertise enables us to ask the right questions, like:


  • Where is the part being used?
  • Is it exposed to outdoor elements like UV rays or saltwater?
  • Is it going into a sterile or climate-controlled environment?
  • Is the aesthetic just as important as the protection?


These variables dramatically impact which coating or pretreatment should be selected—whether that’s e-coating, powder coating, conversion coating, or wet paint.

We Offer Options and Answers

Sometimes, customers request a specific finish—say, wet paint in black. At Giering, we’re happy to meet that request. But we’ll also ask: Is there a better option for durability, cost, or application?


In this case, we might recommend an electrocoat (e-coat) instead. Why? It may offer:

  • Better corrosion resistance
  • More uniform coverage
  • Cost efficiencies in the long run


Even for clients who know exactly what they want, our goal is to add value, not complexity. That’s why we also address details beyond the finish, such as:

  • Packaging
  • Part handling
  • Masking requirements
  • Fixture and rack design

Why Customers Trust the Giering Approach

Our clients choose Giering Metal Finishing because they want more than just a service—they want a true finishing partner. They appreciate that we look at the full picture, offer solutions—not just quotes, and back our work with ISO 9001:2015 certification, ITAR compliance, and decades of real-world expertise.


And while we’re based in Hamden, CT, we proudly serve manufacturers across the U.S., including in California, Texas, Colorado, and beyond.

Ready to Work with a Finisher Who Thinks Like an Engineer?

If you're looking for a metal finisher that offers consultative expertise, engineering insight, and flawless execution, you're in the right place.



Contact us today at (203) 248-5583 or email [email protected] to schedule a consultation or get a quote.